Sara Biron wears many hats in her role at Crispin. From sales, marketing and the day-to-day operations for Crispin, no workday is ever the same. Sara says, “I do a little bit of everything, which is part of what I love what I do. Every day is exciting and different.”
North Carolina born and raised, Sara grew up in Charlotte and attended college at The University of North Carolina at Greensboro. Then started her career in radio, at Entercom Communications, from sales, digital sales, to business manager, Sara did a bit of everything there too.
Later when joining the Crispin team, in May of 2013, Sara felt the move was an easy choice by staying in the broadcast industry. “Moving from a media outlet to a broadcast vendor was an exciting change and yet still felt like home.” she said. Sara began her time with Crispin by managing all marketing efforts, trade shows and internal support for business activities. As the company has grown and changed, so has Sara’s roll within the company, as she now manages the sales, marketing and finance departments.
When asked what she likes best about working for Crispin, A Sony Group company, she said “We have the best of both worlds, we are a small company vibe, with a large company of support.”
When she is not working, Sara and her family love being outside, traveling, and trying the latest new restaurants. But the best, is time with family and friends, and Sara, her husband, Mike, and their son, Jake stay very busy doing just that!